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Cellmania, Inc. Selected As Top 100 Private Company By OnHollywood

Mountain View, California – April 24th, 2006 - Cellmania, a world leader in mobile application delivery ecosystem infrastructure been chosen by OnHollywood as one of the Top 100 Private Company award winners. The OnHollywood 100, sponsored by AlwaysOn Network, is a list of the top private digital media and entertainment companies.

Cellmania (www.cellmania.com) was picked by the OnHollywood editorial team based on a set of five criteria - innovation, market potential, customer adoption, media buzz and investor value creation. All OnHollywood 100 winners were selected from more than 1,000 companies nominated by leading venture capitalists, investment bankers and industry analysts.

Cellmania, already profitable, has seen rapid momentum with deployments at Boost, Cingular, Sprint, Telstra, and numerous MVNO's. Cellmania provides mobile operators a rapid deployment of digital content management infrastructure on a hosted or licensed basis. The content management system allows operators to manage which content shows up on which categories, devices, demographic segments etc. and is complete with recommendation engines, and digital rights management. Providing a complete ecosystem service, Cellmania will funnel and certify content for delivery and undertake payment settlement. Cellmania's proprietary mFinder platform can be used for walled-garden ecosystem management or as a wide mobile search engine offering - Cellmania's own provided portfolio consists of 200,000 tested content items.

"We are pleased to be selected as an OnHollywood 100 winner – a high quality award to mark our achievements," said Ronjon Nag, CEO of Cellmania.

The OnHollywood 100 will be honored at the OnHollywood executive summit, which will focus on the challenges, opportunities and business models of the digital era, showcasing top innovative private companies that are revolutionizing the way media and entertainment is created, distributed and consumed.

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