Mobile Operators

Cellmania mFinder™ - Deliver, bill and manage mobile content

Cellmania mFinder™ Flow

Overview

Cellmania mFinder™ is a complete ecosystem solution for mobile operators to deliver and sell applications (J2ME, Microsoft Smartphone, Symbian), ringtones, graphics, videos to mobile phones.

The Cellmania mFinder™ solution provides rapid content ingestion for operator content providers, digital rights management, content management with respect to content positioning and real-time reporting of transactions. Optionally, Cellmania provides a ready repository of content from Cellmania's network of content providers - the world's largest content provider network, providing some 200,000 content items.

Cellmania Solution's Unique Value Propositions:

  • Operator brandable Content Provider extranet to allow content providers ingest content in bulk and or individually
  • Operator extranet with definable workflow processes with content management and approval interfaces
  • Operator brandable WAP and WEB interfaces to access, download and bill mobile content
  • Real-time transaction reports
  • Ability to deal with downloadables of executables (Symbian, J2ME), media files (ringtones, wallpapers, videos), and browseables (WML, XHTML) in one unified solution
  • Automatically provides compatibility mapping indicators to new phones
  • Ability to integrate to industry standard as well as proprietary billing systems
  • Mobile search engine
  • Maintains a database of downloadable transactions and integrates with operator billing systems, micropayment systems, and credit card systems
  • Handles reconciliation and revenue share payments to content owners
  • Mobile ecosystem services, including content sourcing, testing, ingestion and content management
  • XML interfaces for operators to directly link to Cellmania mFinder components
  • Hosted and Licensed options

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Cellmania mFinder™ Features

End-User Features: mFinder Mobile & mFinder Desktop

Choice and Personalization

  • Search, browse and purchase applications from the mobile phone or desktop browser
  • Choose from the world's largest directory of applications, ringtones
  • Personalize directory by device, language, country, and more
  • Pay direct to the operator's bill or via credit card

Cellmania mFinder™ Detailed Architecture Diagram

Mobile Operator Features

Search and Directory Server

Allows users to query the application repository by category, keyword, device, language, name, country and more.

Provisioning and Download Server

  • Supports OTA (over-the-air) download of applications from the phone
  • Provides WAP-Push notification for applications purchased from the desktop
  • Maintains a secure database of J2ME applications, ringtones, graphics and links

Billing Engine

  • Maintains a database of download transactions and integrates with carrier billing systems and credit card system for payment through micropayment engines or directly
  • Handles reconciliation and revenue share payments to developers

Professional Certification and Developer Management

  • Developers submit applications, view download activity and purchase activity through the Cellmania provided Developer Portal which is branded for the operator.
  • Cellmania's team of wireless experts certify and review each application based on an extensive check-list of technical and usability criteria.
  • Applications are reviewed, rated, certified by device, country, language, device, and more.
  • Operator bills and collects from the customer. Operator pays Cellmania and Cellmania remits payments to developers.

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Benefits for Mobile Operators

  • Implement a full ecosystem quickly at lower cost than building internally
  • Reduce cost and get to market faster by using Cellmania's hosted solution
  • Increase airtime usage through download and network-usage activity driven by offering your customers the largest repository in the world of certified applications
  • Customize the desktop and mobile interface with operator look and feel
  • Customize the directory by sorting the applications by device, protocol, country and more

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Benefits for End Users

  • Quickly find the best applications from the desktop or mobile phone
  • Search, browse, download and purchase applications
  • Easy payment options - operator bill or via credit card

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